Assessor Resource
BSBMKG516
Profile international markets
Assessment tool
Version 1.0
Issue Date: May 2024
This unit describes the skills and knowledge required to select and confirm an appropriate international market.
It applies to individuals who possess a sound theoretical knowledge base in international business management, and demonstrate a range of managerial skills to ensure international business activities are conducted effectively.
In this role, individuals work in a supervisory capacity leading teams that choose appropriate international market/s by identifying a target market, profiling that market and developing a positioning strategy.
No licensing, legislative or certification requirements apply to this unit at the time of publication.
You may want to include more information here about the target group and the purpose of the assessments (eg formative, summative, recognition)